Being the think tank behind MYLOCATIONSCOUT, Hyperactive Media developed and managed all tasks pertaining to this project: conception, branding, corporate and web design, technical realisation, online marketing and content management.

Branding and design were to be geared towards enabling the user to instantly grasp the essence of MYLOCATIONSCOUT. As such, simple, clear-cut designs and subtle colours were chosen, pushing the site’s usability into the limelight. We created a design that seems effortless yet is well thought-through. Furthermore, Hyperactive Media built a community-driven platform that allows for free and easy, professional exchange of user generated information and that ensures all data is constantly updated. Extensive use of web 2.0 technologies ensure instant intuitive usability to make the site a handy tool for every production and event professional. Programming of the website was done via a Ruby on Rails framework, and content management systems (CMS) host and manage the project’s e-commerce platform.